Yesterday I talked about how I believed that running a successful enterprise requires you to set and achieve goals.
Whether it’s a for-profit business or a non profit social enterprise, goals help the business mission to grow and become tangible in the real world.
Your Goals Need These 4 Characteristics
When you are setting the goals for your own venture, ensure that your goals have the following 4 qualities:
- Ambitious – I dare you to dream BIG dreams.
Whether you’re an entrepreneur, social innovator or simply a person who is passionate about a particular subject, you should be have ambitious goals in your life and business. With big hairy audacious goals (BHAGs), you will have the motivation and the inspiration to push forward. Think big and believe that you can do it.
- Actionable – Even though you should have BHAG-type goals, I suggest that your goals shouldn’t be too pie in the sky.
You should be able to come up with a step by step strategy that you and a team can implement in order to achieve your huge goals. Your goal should be able to have actionable steps for its attainment.
- Measurable – I believe that what gets measured gets achieved. For each phase and milestone of your goal, you should monitor whether or not you have achieved what you have set out to do.
Break down your huge goal into a series of smaller goals that can be easily measurued. If you have achieved your smaller goals, you can be assured that you are getting closer to achieving your BHAG goal! If you failed to achieve your mini goals, then try again. You may have to change your goal slightly or you may have to change your approach. Through measuring your goals, you’ll be able to make more informed decisions about how to move forward.
- With a Deadline – Dreams are simply goals without a deadline on them. You want to turn your dreams into reality, and in order to do that you need to put deadlines on your goals.
Goals need to have deadlines. Without them, other priorities seem to come in the way of achieving the goal. Deadlines help to prioritize your actions. They help you to get organized.You become more efficient. They also allow for you to feel some positive pressure to get them achieved as quickly as humanly possible. Deadlines help to make better use of that precious limited resource that you have which is time.
Make Sure You Have a Clear List of Goals Today!
These are some of the features that your business goals and life goals should incorporate. I have used these guidelines for myself when I set my own goals (ever since I was a teenager many years ago), and I hope they can be of use to you too.
What are some other useful guidelines that you use when setting and achieving your own goals?
Get monthly Social Entrepreneur interviews in your inbox. Listen on your music player.Want to Learn More About Social Entrepreneurship?
Learn from successful social entrepreneurs.
Click here to be a member of Matthew's Social Entrepreneurship Series now!