Social Entrepreneurship Example in Norway

Running silhouette [Photo by Gjeewaytee] (CC BY-SA 3.0)

A great social entrepreneurship example comes from Norway, where Unni Beate Sekkesaeter is one of the country’s dedicated change makers.

Her passion for social entrepreneurship began one day while traveling through India. There she met a lady named Harijan, who had at one time participated in the YMCA microfinancing program. Harijan belonged to the lowest caste in India, but she had managed to go from being a street sweeper to owning a store using microloans. With the business skills she acquired from the program, she was able to put her son through medical school.

This story inspired Sekkasaeter to major in developmental studies, and she’s been working in the filed since 1996. She started a project in that year that was the beginning of the microfinancing project Mikrofinans Norge (MFN), which provides loans between $300 and $30,000 to those who can’t get a loan anywhere else.

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Change the World 2.0: How to Be a Social Entrepreneur Online by Matthew Alberto aims to help you become a social entrepreneur today using the power of the internet, thereby leveraging the power of technology and business to create social impact. The kinds of internet Web 2.0 technologies that social entrepreneurs must take advantage of today, include blogging, video marketing, social networking, SEO, and many others, each of which are discussed in the book. Several case studies are provided of social enterprises, especially those that use the internet to propel their cause, including TOMs, Kiva, SamaSource and Better World Books.