Learning about Business Development for your Great Idea

Many of us would like to leave the traditional workforce, and make a positive impact on the community through our careers and business development. Starting your own business as a social entrepreneur is one way to make this happen. You can feel good about what you do at the end of the day, instead of stressed about another day at a job that doesn’t matter to you.

If you are considering a new career as a social entrepreneur, but aren’t sure how to make it to the next step of actively having a social entrepreneur business, you probably need to look at it more as a traditional company’s evolution. If you were to start a traditional business, you would still have a business plan, and the same goes for your new social entrepreneur business.

This business development is important to the overall success of your business. You need to put in the proper time and attention necessary for your business plan. This can position you to get small business loans, as well as marketing support from local business advisory groups. If you need assistance in developing your business plan, consider contacting your state or local community colleges. Many government agencies have support systems in place for launching small businesses and offer small business counseling. Several universities also have non-profit management programs that are increasingly addressing social entrepreneurship for-profit business ideas. See if there is a course within the curriculum that is designed for you to write a business plan or engage in business development.

In addition, there is a broad spectrum of books that you can read and learn from if you would rather go it alone. While you won’t get the same level of support that you would from a structured class, some people they would rather do it this way.

Recommended Books for Business Development and Social Entrepreneurship
Enterprising Nonprofits: A Toolkit for Social Entrepreneurs by J. Gregory Dees, Jed Emerson, and Peter Economy. Since this is a toolkit, this is something that you could use to guide you on a step-by-step basis through the process of starting your own business and making it into a success. If you would like a book to guide you through the process, this a good place to start.

Social Entrepreneurship: The Art of Mission-Based Venture Development by Peter C. Brinckerhoff. Most of us benefit from using a sample to start from, and this book has samples in it for you to draw from and study from. Again, this book has steps that are necessary to go through for a proper business development plan.
Just because you are thinking about starting a social entrepreneur business doesn’t mean you get to skip the steps of proper business development. These books can help send you down the right path toward starting a successful, and profitable, business.