YouTube Cause Related Marketing Video By AShirtBag

YouTube Cause Related Marketing Video By AShirtBag

My Desk [Photo by needoptic] (CC BY-SA 3.0)

AShirtBag is a nonprofit organization that made a cause related marketing video on YouTube promoting simple solutions for eco-friendly living. There are many social networking for business tools that can also help non-profits succeed.

The video highlights seven eco-friendly tips that are easy for people to follow every day to help improve the environment. These include reusing and recycling paper, donating old clothing you no longer use to your favorite charities, turning off the water when you’re not using it and taking a shower instead of a bath. Recycling cans and bottles, turning off the lights and unplugging electronic devices, and planting a tree are all easy ways for people to make a real difference.

AShirtBag has a blog devoted exclusively to charitable and educational purposes, which highlights eco-friendly news, companies and products. For example, a recent post highlights colorful scrap rugs from Fort Street Studio which are made from all different kinds of recycled scraps.

AShirtBag Not For Profit

My Brother's Earthship, New Mexico [Photo by Lori Greig] (CC BY-SA 3.0)

AShirtBag is a not for profit organization that was formed as a 501(c)(3) exclusively for charitable and educational purposes. They offer educational program services to low income children throughout the greater metro-Detroit area.

Their educational program called 7 Things You Can Do in 7 Days to Save Our Environment is a project based learning program that works with the science departments of schools and is geared towards promoting conservation. Each student receives a tri-fold handout which includes a Tree in a Box kit and each classroom gets a set of three recycling bags as part of the program, which is begin introduced through the nationally recognized Communities in Schools organization.

All of the staff at AShirtBag are devoted volunteers and highly motivated board members, with a mission to tap into the anti-disposable bag movement by creating awareness about the devastating effects of plastic and paper shopping bags on the environment.